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University Of Tennessee Runs Worst Anti-Tobacco Campaign Ever

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I have felt personally attacked over the last few years. First the public came running to uproot Greek life itself, now they are just getting petty and coming for our tobacco, too. Greek or not, proper tobacco intake is pivotal to one’s health and sanity while in their undergrad years (unless it’s a vape, in which case I hope it explodes in your hand). A cigarette after your drunk self turns on autopilot can give you the power to turn that blackout into a brownout, and enough Copenhagen after hours in the library will have you tutoring coeds on a class you’ve attended less than four times all semester.

Unfortunately, a new trend has hit college campuses across the US — universities are trying to rid us of our God-given right to consume tobacco in all its glorious forms. The University of Tennessee recently held a campaign which may indeed be the most confusing and misleading of its kind.

From The UT Daily Beacon:

On Nov. 16 from 10 a.m. to 2 p.m., UT’s Center for Health Education and Wellness (CHEW) hosted an education fair in honor of the American Cancer Society’s campaign, coined “The Great American Smokeout.”

The Great American Smokeout occurs annually on the third of November and is meant to deter smoking through encouragement and education. According to the American Cancer Society’s website, about 36.5 million Americans still smoke cigarettes, and tobacco use is the largest preventable cause of disease and premature death in the world.

CHEW set up booths on Ped Walkway, along with the College of Nursing and cancer specialists from the area, to inform students of the dangers of tobacco use. CHEW wanted to share information on tobacco use and its effects on the body, encourage prevention and show support by sharing resources for those interested in quitting.

Wellness staff and experts were on hand to engage with students, faculty and other UT staff, and passersby were then encouraged to give up their products for a day. Those who pledged to quit for a day were entered in a drawing to win prizes.

Whoever organized this event either doesn’t understand irony or is trying to trick tobacco users into quitting by luring them in with verbiage of their vice before berating them with anti-tobacky propagada. Maybe this speaks to my affection for smokeless tobacco, but I would likely find myself running to see the hype about a tobacco-related CHEW event, and I can’t help but feel like I’m not alone. Furthermore, the Great American Smokeout sounds more like a fun game to play with pledges during a lineup than it does a campaign against tobacco.

UT, try again next year and maybe dumb down the name; this probably boosted tobacco use on campus if anything.

[via The UT Daily Beacon]

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