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Seattle Seahawks fans are doing everything in their power that they can think of to give their team an advantage for the Super Bowl XLIX matchup against the New England Patriots. Some of what is going on in Seattle has absolutely no bearing on the team’s inspiration or performance, but it’s pretty cool nonetheless.
Enter Nate “Diggity” Johnson, an entrepreneur in Washington’s newly carved out marijuana industry. With a nickname like Diggity, it’s hard to imagine him seriously pursuing anything else, actually.
Johnson, who is the co-owner of the Green Umbrella (a pot delivery service in Seattle) recently unveiled a new strain which he helped synthesize: Beast Mode 2.0. Notably named after the Seahawks’ power tailback, Marshawn Lynch, the marijuana strain is an upgrade on one that Johnson created in the midst of last season’s Super Bowl run. It’s purported to operate much like Lynch does on the field, in the sense that it’ll put you on your ass.
From Seattle PI:
After releasing a strain he dubbed “Beast Mode O.G.” during last season’s Super Bowl run, Johnson and a grower released “Beast Mode 2.0,” or “Beast Mode Blue Fire,” this year.
“We’re back in the Super Bowl and better than ever now,” Johnson said, “so it only makes sense to have a better strain.”
Johnson, a fifth-generation Seattleite and big Seahawks fan, said this year’s “Beast Mode” strain is much more potent than last year’s, which is perhaps appropriate considering Lynch’s dominant season and huge effort in [the Seahawks’] epic NFC Championship win over the Green Bay Packers.
“There’s no way that you’re getting by smoking this without feeling it, kind of like how Marshawn literally pushes the defense down instead of them pushing him down,” Johnson said. “It’s going to push you. You’re going to feel it right away.”
It sure doesn’t sound like any pot enthusiast will have gripes with those effects. In fact, it seems as if Marshawn’s “people” were pretty interested in the whole concept, too.
Johnson said that while most celebrities view having a strain named after them as an honor, he was apprehensive about naming last year’s strain after the Hawks’ enigmatic star. But that changed after some of Lynch’s people reached out to him following the release of “Beast Mode O.G.”
“All I can say is they were not mad at me whatsoever. I was a little bit worried last year that maybe his management and him would be mad or not approve, but that was not the case,” Johnson said. “They are not mad at all. They gave me the OK. They were cool.”
“Reached out to him.” It’s laughable and I love it, because you know the topic of the conversation was probably like, “Marshawn is very interested, so how soon can we get this stuff, and what’s the largest quantity you can unload?” I mean, it’s not every day that you get a crippling marijuana strain named after you, so of course you need to take measures to make sure you get your royalties in check.
If that proves to be the case, win or lose in this weekend’s Super Bowl, it sounds like it’s going to be more like “feast mode” for Lynch and his boys after blazing the 2.0 when the off-season rolls around. Let’s just hope Lynch has learned some lessons on “how not to openly smoke pot” from the Browns’ Josh Gordon. It would be a travesty to see the guy reprimanded for smoking his namesake..
[via Seattle PI]
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