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The Alcoholic SEC

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If you missed part one of my alcohol-by-conference series, you can catch up here. We’re moving onto the SEC now, though. This round is a little different. It’s not limited to liquor anymore. We’re now working with any form of alcohol in general. Let’s get to it.


Kentucky Deluxe

I know it’s an obvious comparison, but it still makes sense. Kentucky is the homeland of whiskey, so there’s that. But we’re talking about Kentucky Deluxe, which is bottom shelf bourbon. Kentucky football is bottom shelf, too. If we were talking basketball, Kentucky would be Maker’s Mark (also made in Kentucky). In reality though, Maker’s is ashamed to be related to KD.

“We’re still bourbon, asshole. SEC!”

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Dillon Cheverere

Dillon Cheverere (@DCheverere) is the Vice President of Media for Grandex, Inc. Email:

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